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102.5 KDON - The Central Coast's #1 Hit Music Station - US

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102.5 KDON - The Central Coast

Top 40 Pop, USA

KDON-FM is a Rhythmic Contemporary station licensed to Salinas, California. It is owned by iHeartMedia, Inc.. Its studios are in Salinas, and the transmitter is on Fremont Peak.

The KDON calls have a Top 40 heritage in the Monterey-Salinas market going back to at least the mid-1960s, when they were on 1460 AM.
In its early years, 102.5 was KSBW-FM, playing middle of the road and beautiful music. It became a mainstream Top 40 station as KDON-FM in the early 1980s with no disc jockeys, in stark contrast to other Top 40 stations at the time. This may have been a gimmick at the time as the fledgling station fought to gain a foothold in the market. As the years progressed, on-air personalities were added.
The format evolved into Rhythmic Top 40 by 1988 and since then has remained one of the highest rated stations in the Monterey/Santa Cruz radio market.


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