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KWAV 96.9 - USA

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KWAV 96.9

Adult Contemporary, USA

KWAV is a commercial radio station in Monterey, California, broadcasting to the Santa Cruz-Monterey-Salinas, California, area on 96.9 FM. Its studios are in Monterey while its transmitter is located on Mount Toro, south of Salinas. KWAV is a Class B FM radio station with a higher power than would be granted under the present U.S. Federal Communications Commission rules; it is often referred as a "Superpower" Grandfathered Class B.


KWAV has an effective radiated power (ERP) of 18,000 watts. The transmitter is located on Rana Creek Road, atop Mount Toro, in Carmel Valley, California. KWAV is a Class B FM station with a higher power than would be granted under the present U.S. Federal Communications Commission rules. It is often referred as a "Superpower" Grandfathered Class B.
On October 14, 1961, the station signed on as KHFR. The call sign stood for "Ken's Hi Fi Radio". From 1966 to 1968, the station held the KMBY-FM call sign, as a sister station to KMBY 1240 AM (now KNBI). Beginning in 1969, the station's call sign became KWAV. It aired a easy listening format, which evolved into the AC format by the 1980s.
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